Influence Global Podcast
Influence Global Podcast shines a spotlight on the influencer marketing industry.
In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you.
Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry.
So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at FreedomOne
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Latest Episode
S7 Ep19: In Conversation With Rory Sutherland - "Inventors or Marketers?"
In this special episode titled "Inventors or Marketers?" we look back at some the best ads over the years with the legend that is Rory Sutherland. In this live podcast recording, Gordon Glenister host of the Influence Global Podcast, author of influencer marketing strategy and founder of the Influencer division of the Branded Content Marketing Association interviews the legendary advertising guru. The talk celebrated the most influential advertising campaigns over the last 40 years and asked the question "were the creatives behind them great marketers or awesome inventors".The event took place at Home Grown Private Members Club in London.
