Renato is Global Head of Branding and Creative Direction at Natura & Co (Natura, The Body Shop, Aesop and Avon)

His experience is in branding, creative direction, architecture, design, communications and marketing

Prior to Natura & Co, he had the opportunity to work and build amazing brands such as Itaú, Coca Cola, Procter & Gamble, and others

All of them, together with his studies and practices, shaped and enabled strategic thinking combined with a creative vision oriented towards business growth results and brand equity

Natura was twice-awarded the 'company of the year' in branding at Brazil Design Awards with several projects led by Renato

Daniela is Vice President BU Future Beverages and Beyond Beer at Ambev South America

Prior to this she was Vice President of Marketing at PepsiCo Foods Brazil

She was responsible for a Portfolio of brands including Snacks such as Doritos, Lays, Ruffles, Cheetos among others and also leads the areas of Media, Insight, Innovation at PepsiCo Foods Brazil

Daniela led the development of the Heineken brand in Brazil leading the operation from 17th to 4th place in importance for the brand in the world

Prior to that, she worked for 10 years at Unilever, occupying several positions in Innovation and Marketing, in operations in Latin America and Brazil, where she had experience with major brands such as OMO and Dove

Fernanda Saboya is the Marketing Director at The Heineken Company

She is driven by challenges and learning opportunities and has 17 years of experience in different roles and industries

She believes people and data and process can transform any business, and have applied this logic leading teams through my career

She has a multidisciplinary academic background, with BA degree in Communications, with 4 years of law study and an Executive MBA

Gabriela Onofre is Chief Marketing Officer at Unico IDtech

Previoulsy she worked at the multinationals P&G and J&J where she learned the strength of reputation and how to build great culturally relevant brands

Without fear of challenges, she loves meeting people, cultures, the world and, therefore, she is always in search of new knowledge that can add to her personal and professional life

Her move to the world of startups was part of this renewal of knowledge

She believes that different backgrounds, experiences and visions make innovative and disruptive teams

Nogueira started out as a film editor and began his creative career as an intern at AlmapBBDO, where he worked for five years as a copywriter

After this period, he joined the creative team at F/Nazca Saatchi&Saatchi for another six years and a half. In 2010 he returned to AlmapBBDO, where he is still working as a Creative Director

He was present for the company’s four years as Agency of the Year at Cannes

Over his nineteen years in the business, he has won a number of major national and international awards, including 71 Lions at the Cannes Festival, 5 Gold Clios, 1 Grand Clio, 6 Gold Pencils at The One Show, 20 Pencils at D&AD and 6 Effies

Nogueira was the 2nd most awarded creative director in Cannes Lions two times in a row (2016 and 2017) and also 9th in 2015, according to the Cannes Global Creativity Report

He can also put together a Rubik’s cube in under 5 minutes, but, to this day, has still not memorized his seven times table.

Claudia has 22 years of professional experience with high responsibility positions in Marketing in one of the biggest worldwide FMCG (Unilever), a stationery market leader (Faber-Castell), a Brazilian e-commerce retailer (Digipix) and the biggest entertainment company in Brazil (The Walt Disney Co)

Seasoned Marketing Vice-President of entertainment businesses at Walt Disney Co Brasil (Cinema, TV, Events, General Entertainment, Family-Kids and Sports working with Disney, Fox and ESPN brands)

Communication and Media: advertising, media campaigns, online media, digital, social, activation promotions, events, brand building, budgeting and PR - spokesperson both externally and internally. Market research and customer service accountability - deep consumer understanding

Expert in FMCG Personal Care/Cosmetics categories. Accountability for local, regional LATAM and global long term strategic plans for personal care categories - Unilever.

Hugo Veiga is one of the main faces of Brazil’s new generation of creative leadership

After being recognised as the Year's best copywriter at the 2013 Cannes Lions, he co-found the AKQA São Paulo studio

Since then, he led creative projects for innovative brands and artists like Usher, Elton John and Lady Gaga in what has been a magical journey

AKQA São Paulo was named WPP's Happiest Office in the world in 2018, Cannes Lions Latin America Agency of the Year in 2019 and One Show Latin America Agency of the Year in 2020

The studio has also won a Grand Clio for three different clients during three consecutive years

Among Hugo's body of work are 3 Cannes Lions Grand Prix: "Dove Real Beauty Sketches", "Air Max Graffiti Stores" and "Bluesman"

Individually, he was named 2019 Best Creative Director in Brazil by PropMark, one of the main Brazilian industry media outlets, made 2 TEDx Talks and has been a jury member and speaker at several International Festivals.

Carolina is the head of Digital Transformation, Innovation & Sustainability at Néstle

She is an executive with broad experience in marketing & sales, strategic marketing and consumer insight focus

Recognised as a resilient entrepreneur and a strong multifunctional team leader with ability to think strategically, constantly innovate, while focus in improve the profitability

She has lived abroad in France, London and Switzerland, works on daily bais with international Team - Europe and Latam

Carolina is interested in Innovation, Startups, General Management and People development

I think the best way to describe who I am is to share the purpose of my work: To reimagine and deconstruct the ways we think and act about work and life as a whole, from a diversity of perspectives, giving people the right path to dream properly and make it real, prosper and in balance with the world essential and urgent needs

After struggling for 14 years in a lot of underrated jobs for, in 2007 I arrived in the advertising world without any knowledge about its idiosyncrasies, and I think that was the main reason that kept myself näive, dumb and unaware enough to create my own agency just 3 years after my firs job as content analyst

The last 8 years were the best school of business and human relations I could ever imagine or afford, and it shaped myself to become a leader that is a hard believer that the true revolution demands new ways of thinking and doing through the perspectives of those people the advertising agencies and marketing departments insists to marginalize in a shut-up-and-consume-only loop of empty concepts and promises

Mariana is the Director Of Marketing & Operations, Globo

She is a professional with over 20 years of experience in Marketing, Digital, Media, Communication, Research and New Business

Knowledgeable in the telecommunications, media, entertainment and audio visual market with a focus on brand innovation, communication strategy, marketing planning and digital products

Profile with a strong drive for innovation and people management

Thaís is the Marketing Director of AkzoNobel

She is a passionate marketer with 12+ years experience in Strategy, Marketing and Communications in Europe and South America

Fluent in Portuguese, English and Spanish.
Expert in B2B and keen to drive excellence across the different marketing areas

Fernanda is the Field Marketing Senior Director Mercado Livre & Mercado Pago

She is a marketing & sales FMCG Professional with 15 years of experience in in leading multinational organisations in Fashion, Foods, Home, Personal Care Categories

She has a consistent track record of over-delivering in fast-paced and highly competitive business environments

Fernanda is an assertive decision-maker with strong analytical skills

She is experienced in developing complex end-to-end strategies and business cases

She inspires people to overcome challenges and cultural differences to deliver high performance results

Sabrina is the Head Of Global Brand And Trade Strategy for LATAM Airlines

Sabrina has a postgraduate degree in International Business and an MBA in Business Management

Previously she has worked for companies such as Santander, Grupo RBS, Grupo Globo, WarnerMedia and Record

Constanza is Argentine-raised, California-educated, a Brazilian-enthusiast & champion

A multicultural leader with a proven track record of managing people, relationships and projects

Currently, she is the Head of Marketing for ASICS Brazil/Latam

Previously, she worked on consulting projects and mentoring startups in these segments: retail, footwear/apparel, fashion, lifestyle, art, beauty, healthcare, sustainability and social impact

Constanza has over 20 years of experience within the Sports/Lifestyle/Fashion market segments in Brazil, LATAM and the United States

She also lends her talents through Pro-Bono work in these accelerator programs: B2Mamy, Rede Mulher Empreendedora, Startup Farm and the ASICS Tenkan-Ten global accelerator programme

Viviane is Lead Marketing Network Operations & Capabilities LATAM at The Coca-Cola Company Brasil

Maybelline NY

Mayra is the Draftline Transformation Director at AB InBev BU, Andina

She is a senior marketing executive with a career developed in leading national and multinational companies several industries, acting both B2C and B2B scope

Has management of Branding, Product Marketing, Innovation Strategy, PR, New Business, Communications & Media, 360º Campaigns, Digital Channels, Social Medias, Live Marketing, Consumer Marketing, and Trade Marketing experience

Her P&L responsibly for product portfolio and brands; analysis of revenues, costs, and margins; monitoring of competitive dynamics and market share evolution

Since 2017 has performed in relevant leadership position, being responsible for driving entire innovation pipeline for multiple brands/products in a highly complex and challenging business

Mayra idealized and delivered several initiatives and strategic recommendations that contributed for the increase in brand power, market consolidation, value creation and growth

She interacts with local/regional/global senior leadership for results presentation and approval of business ideas

Diego Machado is the Global Chief Creative Officer at AKQA

He is recognized as one of the main faces of the new generation of creative leaderships

He co-founded AKQA’s São Paulo studio with Hugo Veiga where they’ve been partnering with clients like Google, Netflix and Nike; but also for artists like Usher, Lady Gaga, Elton John and Baco Exú do Blues

Nominee as New Blood by D&AD, Creatives You Should Know by Adweek, Young Innovator by The Drum & Google and the most awarded art director in the world & Young Lions by Cannes Festival 2013. The same year, his work ‘Dove – Real Beauty Sketches’ achieved the Titanium Gran Prix in Cannes, it became the most watched ad in history and Best Ad by Time magazine