Across Spain the use of branded content marketing continues to grow. For this reason we launched BCMA Spain. The Chapter is run by leading brand, agency and marketing professionals with great experience in developing and executing successful branded content campaigns.

BCMA Branded Content Marketing Association Spain President Cristina Barbosa


BCMA Spain President 

Head Of Brand & Marcomms, Vodafone Spain

  • A Commercial Law graduate from the CEU San Pablo University
  • Over 20-years of professional experience.
  • Prior to Vodafone Cristina was leading the Marketing Services & Strategies of Citibank Spain as Director.
  • 2001 - 2006 she worked at Aldeasa for its Communication Department as the Loyalty Membership & Customer Service Manager.
  • Her professional debut was at the Gillette Co.’s Marketing Department, where she took on brands like Oral B, Paper Mate & Waterman.
BCMA Branded Content Marketing Association Organisational Chart