This is where we showcase and promote our member's content and share their extraordinary work
Beer Masters: The Search For Europe's Next Great Beer
James Blunt and Jaega Wise host the homebrewing competition that sees Europe's best home brewers go head-to-head across five challenges brewing popular beer styles and taking on creative and technical challenges. Each episode the beers are judged by top brewmasters and beer lovers with only one team being crowned Beer Masters!
Created and produced by Electric Robin
EXCLUSIVE: Havas Global - How Brands Can Compete For Consumer Attention
As brands compete for consumer attention, understanding of the relationship between content & context is paramount.What's involved in creating content that's both entertaining and meaningful, and how can we measure its quality to deliver relevant content in the right place, at the right time?Recorded at the Cannes Lions Festival, watch the video below from our new Meaningful Media series to learn how to...Navigate content overload with Bridget Evans, Global Director of Business Brand Marketing at Spotify, former Head of Business Marketing at Instagram.Craft content aligned with human desire with Andrew Canter, Global Chairman at BCMA (Branded Content Marketing Association).Utilize attention to boost quality metrics with Karen Bebart, Director of Consumer Strategy & Brand Advertising, National Association of REALTORS®.Understand content and context better with Beatrice Lindvall, Director of Global Media & Digital at JDE Peet's.
Discovering Canary Islands - Trailer - Rakuten TV
Your new favourite reality series: Discovery Canary Islands. 8 islands, 8 contestants, just 1 winner. Our fierce host #pilarrubio will take you on this ride along with showstopping contestants: #evanedinger #johnsharpson #nathannuyts #eilishflesch #sarachafak #tomnative #jillcoopersuperjump #julievanderzijl
#DiscoveryCanaryIslands is streaming exclusively on RakutenTV
BCMA Global Lockdown Content Showcase
Celebrating best-in-class branded contentThere are great examples of brands that have employed creativity, resourcefulness and thoughtfulness during this very challenging time. Content has always been the strongest and most effective way in which to engage people by providing genuine value, and right now this has never been more acute.Whether it is to provide utility, or to entertain, inform, educate or inspire, we want to highlight the very best branded content that has been produced during the lockdown period, across the globe. We are all united in experiencing this devastating pandemic, and it is so often out of adversity that creativity is borne. As the BCMA, we have a mission to promote best practice when it comes to branded content. And as a global organisation, we have a unique opportunity to bring together the best examples from around the world to recognise talent and inspire other brands and content makers.
BCMA Panel: Five Campaigns That Shook The Advertising World - Lisa Jedan
BCMA panel at Cannes Lions Festival of Creativity 2018. The panel was created to mark the BCMA’s fifteen year anniversary of ‘Promoting the Value of Branded Content’, and started with a compilation of some extraordinary Cannes Lions Grand Prix winning campaigns over that period.Lisa Jedan the Global Head of PR & Corporate Communications at Bacardi Martini shares her views on how it's no longer good enough for brands to just have a good product. She also believes that there is an opportunity for brands to play a bigger role in culture.
BCMA Presents: ONE EXTRAORDINARY DAY IN BRANDED CONTENT
BCMA Presents: ONE EXTRAORDINARY DAY IN BRANDED CONTENT showcases the event hosted in the midst of BVE 2017. We heard from not one, but two Knight’s of the Realm – Sir John Hegarty (Creative founder BBH and Chairman of Electric Glue) and Sir Peter Bazalgette (ITV Chairman), an Adventurer/Explorer – Alastair Humphreys and a Gamer – Tim Mines AKA Spamfish.Video Production by: 90 Seconds UK - 90 Seconds - The Worlds Cloud Video Production Service - https://90seconds.co.uk. 90 Seconds enables brands and agencies to get high quality online video content shot and produced anywhere in the world. 90 Seconds makes video production fast, affordable, and all managed seamlessly in the cloud from purchase to publish.
BMW Films @ Lions Entertainment - The Client Perspective
BCMA panel at Cannes Lions Festival of Creativity 2016. The panel was created by BCMA to tell the extraordinary story of how the BMW Film series was created. We hear from Jim McDowell ("Mr BMW"), who confessed that the BMW Sales team was not best pleased that he had spent all of their TV money on 'Films'. They had kept the project a secret until one month before launch. Once the decision was made to go ahead, they did everything possible to make it a success and knew the fate of the Company and that of the Agency (Fallon) were inextricably linked. A plausible idea quickly became an extremely successful idea.
