Somethin' Else

Somethin’ Else

The Jury’s In: the challenges of evaluating your branded content

Featured Features
As part of the BCMA’s support of The Drum’s inaugural Content Awards our advisory board member on BOBCM partner has been speaking to industry experts around the globe about the challenges of ...
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What does traditional media bring to the branded content table?

Articles Events Featured Features
BCMA Advisory Board member Justin Kirby (aka @Juzzie) spoke last week at the Digital Media Expo 2015 we supported that was hosted by the World Association of Newspapers and News Publishers (WAN – ...
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Steve Ackerman at Somethin’ Else

Vox Pops
BCMA UK Advisory Board member Steve Ackerman of Somethin’ Else at London launch of the Best of Branded Content Marketing: Volume II (BOBCM) on the future of the approach. ...
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