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BCMA demos branded content metrics at MIPTV

BCMA demos branded content metrics at MIPTV
35% registration discount for the first 30 BCMA members to sign upThe BCMA will be hosting a ‘branded content breakfast’ at MIPTV, the world’s largest gathering in TV ...
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Branded Content measurable at last

Branded Content measurable at last
“Branded content is a growing part of TV’s business and it is vital that we can understand its contribution to a brand’s campaign objectives. As such, we fully ...
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