BCMA Best Practice Guide to Influencer Talent Management
We have partnered with BCMA members, GEN Z TALENT to bring your our latest Best Practice Guide. GEN Z TALENT represents a new generation of content creators, producing powerful influencer marketing campaigns for globally recognised brands such as Starbucks, ASOS, Taco Bell, Jack Wills, Lounge Underwear, Schuh and Universal Music.
Influencer talent managers are professionals who represent and work on behalf of social media influencers or content creators to help them build their brands, negotiate contracts, and manage their careers.
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