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BCMA Launches New Global Channel On Biites

To continue to augment its focus on best practice, the BCMA has launched a new global channel showcasing the best of branded content on the Biites.com platform. Biites is ...
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Pause, Play, or Forward: What Do I Do With Branding Right Now?

  By Haem Roy, President, BCMA Canada 2020 began as every year does for marketers, with annual plans, quarterly plans, projections, optimism, hope, and eagerness for innovations. Every ...
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The Intersection Between Conversation & Action – Open Influence

A Call For Diversity and Inclusion in Influencer Marketing 2020 has brought with it a host of new and unique hardships but racism and structural disenfranchisement are not on ...
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BCMA Global Lockdown Content Showcase – Vote Now

Celebrating best-in-class branded content We are very excited to announce that the BCMA Global Lockdown Content Showcase is now open for voting!  We have over 50 great campaign ...
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NEW VIDEO: Is Your YouTube Channel Leaking Views? Featuring Tom Martin – 1st Sept

Joining us will be YouTube Strategist Tom Martin to share his experiences and a deep-dive into a number of YouTube channels.  Please see video of the full session ...
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BCMA Members: Takumi Launches New Division With A Creator-First Approach

BCMA members, TAKUMI, the world’s leading influencer marketing business, today announced TAKUMI X: a new creative division with a creator-led approach to influencer marketing. Backed by Takumi’s heritage ...
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BCMA Members: Time to Focus on Brand Safety in Branded Content

By Nina Nørgaard Jacobsen, CEO & Founder, Biites.com The spring pandemic forced many brands to stop their marketing campaigns and reconsider ad spend and overall marketing budgets. Businesses ...
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Beazley Signs As Official Industry Partner

Leading insurance company, Beazley signs as official industry partner that will give members a tailored insurance solution and beneficial terms. To help build on the success of the ...
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Announcing The Launch Of The Global Lockdown Content Showcase

Across the world, we have collectively been experiencing a huge crisis which has not discriminated. When so many business sectors have suffered as a result of Covid-19, marketing ...
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Virtual BCMA Lunchtime Fireside Chat With Lauren Spearman, MADE.COM

Join us for the first in our series of virtual ‘BCMA Lunchtime Fireside Chats’. We are delighted to welcome Lauren Spearman, Head of Brand Advocacy at MADE.COM When: ...
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