Content Monitor

Content Monitor

Content Monitor Featured Features

Measuring The Value Of Branded Content Is Critical

As a medium, branded content has been receiving a lot of attention over the last few years, largely in response to the new ways that people can consume ...
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BCMA LAUNCHES INTO SOUTH AMERICA

The Branded Content Marketing Association (BCMA) has launched into South America, opening BCMA Brazil. BCMA Brazil will champion the cause of branded content in this rapidly expanding market. ...
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Brand2Global Conference, September 16-18, 2013 – London

Brand2Global Conference, September 16-18, 2013 – London Brand2Global Conference is a new event designed for executives who drive global marketing and are responsible for international market share and ...
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Digital Storytelling: We’re Talking About a Whole New Twist

DIGITAL STORYTELLING: WE’RE TALKING ABOUT A WHOLE NEW TWIST. Soho Hotel, London, September 10th, 18:00 – 20:00hrs We’re not getting all nostalgic on you. But remember when digital ...
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BCMA Insight Series “Power to the People”

The great and the good from the branded content industry gathered together on Wednesday (June 26th) evening at the superb basement venue at Havas Media in London. The ...
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Prada Releases Short Movie With An Unexpected Twist

Prada Releases Short Movie With An Unexpected Twist View Prada Video Here Italian luxury brand Prada has released a short movie directed by Roman Polanski, starring Helena Bonham-Carter ...
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Brands in Broadcasting Build Bigger Audiences

The ability to tell stories is about to get better.This week product placement becomes a reality for UK producers and audiences. After years of lobbying, Ofcom is to ...
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BCMA writes new golden rules for successful Branded Content

The BCMA (Branded Content Marketing Association) has published the new Golden Rules for successful branded content. This has been made possible by the completion of the first two ...
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Branded content case studies “prove” effectiveness – Marketing Week article

One of the UK’s leading marketing titles, Marketing Week has published an article about the new ContentMonitor system, previously called Bces. Read the article in full here ...
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BCMA releases first ContentMonitor case studies

The BCMA (Branded Content Marketing Association) has published the new Golden Rules for successful branded content. This has been made possible by the completion of the first two ...
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