BCMA Members: Influencer Briefing Kit

BCMA Members: Influencer Briefing Kit

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BCMA Members, Influencer Intelligence, have produced their best practice guide to briefing when developing an influencer marketing campaign

In this report, Influencer Intelligence and Fashion & Beauty Monitor, examine the best practice and requirements for the influencer briefing process, providing a one-stop-shop guide to onboarding talent.

They delve into the differentiation between influencer briefs and contracts, establish why they are integral to campaign performance, and define in detail the elements that should be included in each document.

To discover how Influencer Intelligence’s advanced data tools can help you identify the most relevant influencers for your campaign and secure maximum return on investment, take a tour.

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