GLOBAL CEOA leading practitioner in branded content with 30 years experience in marketing communications. An Honorary Professor at the School of Arts & Digital Industries, University of East London; teaches at Met Film School, lecturer & regular speaker at international conferences. Co-Author of academic study; Defining Branded Content for The Digital Age & author of several publications, including Fifteen Years, A Branded Content Story, bringing together 60 leading industry experts.
MANAGING DIRECTORStarted in television poduction on Gordon Ramsey’s The F Word.Joined Grey London producing TV campaigns for P&G, GSK &The Times. As Head of Content Production, brokered innovative partnerships for brands: Lucozade, Ministry of Sound, Google & the UNHCR. Jess’s passion for finding innovative ways to create mutually beneficial relationships between brands & content creators led her to co-found brand partnership agency Eleven, specialising s in the entertainment industry.
FOUNDER / GLOBAL AMBASSADORAlison has two decades of international experience connecting people, industries and disciplines. A a keen advocate for change and founded the BCMA in 2003.
GLOBAL MARKETING ADVISORRebecca is a dynamic business leader with almost 20 years of experience in the digital marketing sector, 12 years of which have been in the branded content space both in the UK and globally.
LEGAL COUNSELGiles specialises in risk management, litigation & dispute resolution work involving IP, media, regulatory & contractual matters. He is a CEDR Accredited Mediator & has Higher Courts Rights of Audience. Giles is also Head of Media, Brands, Technology at Lewis Silkin.
TREASURERIan has experience of looking after clients ranging in size from AIM & Plus listed groups to start ups & sole traders. As well as audit, tax & accounts, Ian regularly advises on other ad-hoc business issues such as financial due diligence, valuations and employee incentives.
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