Under a chapter agreement with AdIndex & OMD Fuse, BCMA Russia will champion the cause of branded content in this rapidly-expanding market. This is an important development in helping brands & agencies harness the power of content & capitalise on the significant growth of branded content in the Russian market.


Influencer / Content Creator 25000

Individual ₽90000
Small (2 - 49 employees) ₽175000

Large (50 + employees) ₽250000

BCMA Branded Content Marketing Association Russian President Anton Efimov


BCMA Russia President

Digital Director of OMD OM Group

  • BCMA Russia is spearheaded by Anton Efimov, Director OMD OM Group Digital & FUSE, who have be responsible for a number of high profile branded content campaigns for global brands such as, Pepsi, Lays, Evian, Schwarzkopf, Apple and other.

  • Anton has more then 20 years experience in advertising working in global advertising networks Interpublic, WPP & OMD in Russia. 

  • The chapter will work alongside AdIndex, an information service for the advertising/marketing industry which has the largest database of the advertising market in Russia & will assist the development of strategic partnership between advertisers & the companies represented in Russia.