Telling Relevant Stories Is Critical To Success – Alastair Humphreys

Telling Relevant Stories Is Critical To Success – Alastair Humphreys

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Alastair Humphreys is an Adventure, Explorer and Blogger. He tends to work with brands that suit his outdoor lifestyle, including, clothing, watches, equipment etc. However, he works hard to ensure that whichever brand he works with that the storytelling is relevant and authentic to satisfy both his and the brand objectives.