Brand Entertainment Contents Summit (BECS)

October 26, 2012

The BCMA is proud to announce its partnership with the Brand Entertainment & Contents Summit (BECS).

The 1st edition of the BECS will be held the 12th to 14th December 2012 in the fabulous Ski resort of Crans Montana (Switzerland). Time to reach new heights!

The Brand Entertainment & Contents Summit (BECS) is the first event to house all that matters in Brand video, entertainment, music, experiential, digital, gaming and events. This unique gathering brings together agencies, advertisers, producers, publishers, media, talents and technical industries in a convivial environment allowing networking opportunities, exchanges and business.

The BECS offers high level conferences, workshops and debates by high-end experts from the Entertainment & Contents industry, an international competition recognized by the most prestigious rankings and networking moments to enhance business opportunities due to the large presence of advertisers.

Doug Scott, President, BCMA US & Chairman Ogilvy Entertainment Worldwide and Andrew Canter, President, BCMA UK Branded Content Marketing Association will hold prestigious conferences during the summit.

Other confirmed speakers include:

  • - Ben SILVERMAN, CEO @ Electus
  • - Mark BEECHING, CCO @ Digitas Worldwide
  • - Jon KAMEN, Chairman @ Radical media
  • - Peter TORTORICI, CEO @ Group M Entertainment
  • - Bryan BINIAK, VP, Global Head Partner & Application Development @ Nokia
  • - Jamie BYRNE, Global Head of Content Strategy @ Youtube
  • - Olivier GERS, CEO @ Endemol Brands Worldwide
  • - Maria Luisa FRANCOLI, Global CEO @ MPG & Havas North America

The Summit will centre around a global competition showcasing the very best creative of the sector. If you think your campaign meets the mark, REGISTER NOW!

Have a look at the Brand Entertainment & Contents Cristal competition rules and enter your campaigns online.

Deadline for entries: 26 October 2012

We hope to see you there for what looks set to be an excellent summit.

Filed under Events

LEWIS SILKIN’S 3RD ANNUAL BRAND ACADEMY

October 11, 2012

LEWIS SILKIN’S 3RD ANNUAL BRAND ACADEMY

Lewis Silkin’s 3rd annual Brand Academy will be held on Thursday 11 October 2012 at the Royal Society’s Wellcome Trust Lecture Hall just off Pall Mall.

Our Media, Brands & Technology flagship event will cover the important legal and commercial issues that affect brand owners and their marketing activities.

This year we aim to build on the success of the previous Brand Academies by inviting respected industry leaders as panellists to a ‘Question Time’ styled panel debate. This will be a great opportunity to hear about recent developments from those helping shape the brand and intellectual property field.

Our confirmed panellists to date are:

  • His Honour Judge Birss QC, from the Patents County Court, who recently attracted widespread media interest following his comments that Samsung’s tablet was ‘not as cool as Apple’s iPad’ when he ruled for Samsung in the UK high court as part of the ongoing global intellectual property battle;
  • Bruce Tonkin, Board Vice Chair at The Internet Corporation for Assigned Names and Numbers (ICANN), who recently announced the creation of several hundred new generic top-level domain names (gTLDs), viewed by many as the biggest change for the online world in years;
  • Eric Mackay, Director Business Development & Business Affairs, at VEVO, responsible for negotiating agreements ranging from strategic partnerships, content acquisition, distribution/ syndication and service agreements and leading engagement with regulatory bodies in the UK and Europe.

Other prospective panellists will be confirmed soon.

Brand Academy 2012 will begin with registration and refreshments at 6:00pm on Thursday 11 October with the debate starting promptly at 6:30pm until 8:00pm, with panellists giving their views on topical issues and taking questions from the floor.

This will be followed by an evening of networking, drinks and canapés from 8:00pm. The evening will draw to a close at 10.30p.m.
This event is for senior representatives from brand owners, regulators, advertising agencies and others with an interest in brand management. If you are a Chief Marketing Officer; General Counsel or in-house legal; Head of Intellectual Property; Head of Trade Marks; then Brand Academy will be a must-attend event.

If you would like to attend Brand Academy 2012, you can register your interest here. If you have a colleague that would like to attend, or you have any questions please contact Kay Marbiah.

We look forward to seeing you on 11 October 2012.

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UbiQ Digital Entertainment Showcase

Taking place in Paris, 18th-19th June, UbiQ is set to be a fantastic two-day Digital Entertainment Showcase (conference & exhibition) spotlighting the best of digital entertainment content creation, business cases and winning strategies across TV, Music, Games and Branded Content. As a partner the BCMA has agreed a 30% discount off the rate for the first 10 people, so please book soon.

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Celebrating The Best of Brand Video

December 21, 2011

The BRAVES are the Brand Video Awards, the only award ceremony to recognise and reward the use of video by brands. Many other awards ceremonies pay lip-service to the use of video across platforms by brands, but only the BRAVES is dedicated to celebrating the very best of brand involvement in video.

 

From the earliest days of video creation, brands have set the agenda for the medium. Soap operas were created to provide entertaining advert breaks to let FMCG companies sell soap. In the 21st century the communion of brand and video reaches across all platforms: TV, online, mobile, cinema, out of home and even print. Any environment that can show video, shows brand: initiated, created, sponsored, influenced, mashed, mixed or funded content. It is in this video rich world that we launch the BRAVES, the first awards solely dedicated to recognising and rewarding the excellence of brands in video. The Brave Awards

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C21′s FutureMedia 2011

December 1, 2011

C21′s FutureMedia 2011 takes place on Thursday 1st December 2011 at BAFTA, London. Now in its 11th year, FutureMedia brings together content and technology to provide a roadmap for the future development of the media and entertainment business.
 
The theme for this year’s conference is Next Generation Content Models. With a major focus on how connected TV will provide opportunity and threats, harnessing the tablet revolution, and social entertainment FutureMedia will once again showcase the best case studies from the digital frontier while looking into the future with the best minds in the business.
For more infomation about FutureMedia 2011 please click here

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BCMA Insight Series

November 15, 2011

BCMA Insight Series at the CNBC Live Studio in the City of London, on the evening of 15th November 2011. We have teamed up with CNBC to bring you an exclusive free event “Connected Content” to hear from major brands, Samsung and Google about how branded content is driving their businesses forward. It is a chance to hear direct from brands and see the results of recent major campaigns. For more information about CNBC please click here

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BCMA at MIPTV 2011

February 10, 2011

We are delighted to inform you of the special discount of up to 50%* we can offer BCMA members wanting to attend the forthcoming MIPTV between 4th and 7th April 2011 for full acreditation.More exciting news to follow about BCMA events at MIPTV 2011.Please email info@thebcma.info for more details
* terms and conditions apply