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Interview with Mediacom Beyond Advertising’s Palle Finderup Diederichsen

Interviews
This is the fourth in our series of features from our first regional version of the Best of Branded Content Marketing (BOBCM) curated by Justin Kirby.  The interview with MediaCom Beyond Advertising‘s Head of EMEA (Europe, Middle ...
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Germany, Austria and Switzerland: Expert Insight Report

Market Reports
This is the third in our series of features from our first regional version of the Best of Branded Content Marketing (BOBCM), and was compiled by joint editor and co-author Sandra Freisinger-Heinl: Who knows the ...
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The Rising Importance of Branded Content in Germany, Austria & Switzerland

Features
This is the second in our series of features from our first regional version of the Best of Branded Content Marketing (BOBCM), and was written by Sabine Eckhardt, Managing Director of SevenOne Media & ...
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Branded Content Made in Germany, Austria and Switzerland

BCMA World View BOBCM DACH Vol I Features
Branded content is a big pool of wonderful ideas and opportunities for businesses. It’s so much more than just another marketing technique – in fact, it’s on its ...
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Branded Content Made in Germany, Austria and Switzerland

Features Market Reports
We launched our first regional version of the Best of Branded Content Marketing (BOBCM) yesterday, which was kindly hosted by Omnicom Media Group at the dmexco digital marketing exposition and conference ...
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