Institute Of Branded Content: BCMA New Member Workshop

Institute Of Branded Content: BCMA New Member Workshop

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The Institute Of Branded Content is delighted to announce that the next BCMA New Member Workshop will take place at Hiscox’s London HQ in the heart of our historic City

The BCMA New Member Workshop is free but exclusive to BCMA members only and is designed to provide the greatest value to support your career in branded content and influencer marketing.

Agenda

Welcome and Introductions
Market Overview: The Branded Content and Influencer Marketplace – key trends
Your Brand
1. Creating great content – tips and suggestions to drive greater engagement
2. Professionalsing your social profile
3. Pitching to brands to win work and understand brand workflows
4. Working with influencer platforms
5. Building websites – top tips
5. Defining and building your value and tone of voice
Business Awareness 
1. Corporate entity
2. Tax and expenses
3. Financial planning
4. Being protected and managing risk
The Law 
1. Advertising standards
2. Intellectual Property
3. Sale of Goods
4. Influencer fraud
4. Taking action
Additional Revenue Streams
1. Merchandise
2.. Writing a book
3. Being involved in TV

Refreshments will be served throughout and we invite you to stay and network at the end of the session.

Date: Friday 6th September
Time: 2.30pm to 5.30pm
Venue: Hiscox Insurance UK, 1 Great St Helen’s, London EC3A 6HX

Who can attend? BCMA members only

How much does it cost? Free to attend

How can I book my place? Please use this link to secure your place – spaces are limited and on a first come, first served basis.

 

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