27 – 28 May 2013, Sheraton Towers, Singapore
30 – 31 May 2013, The Mira Hong Kong, Hong Kong
Today’s media savvy consumers crave knowledge that empowers them to make more informed choices. They want to interact directly with the brands they use and trust. Good content makes them stop… read… think… interact and buy.
Do you have exciting, entertaining and information-rich content that would engage your customers 24/7/365?
Is your message cohesive and seamless across multiple channels?
Does your content provide 2-way communication with your audience and ultimately drive profitable customer actions?
This 2-day conference aims to equip you with strategies to develop quality, relevant content for higher engagement and sustainability across all platforms. Discover how Standard Chartered, Microsoft, General Electric, Lenovo, Avaya, SingTel, Harbour City, Unilever, BlackBerry, Hewlett-Packard, Cisco, Hitachi Global Storage Technologies, Shell, MasterCard, Korean Air, Intel, Hell’s Pizza, Singapore Sports Council repurposed their content for a compelling, shareable experience. Pick up practical tips in using brand persona and content strategy to differentiate your brand. Learn how to achieve content synergy with multi-channel integration for effective reach and consistency.
For more information, please visit: http://www.conferences.com.sg/s1417-cm1-18a-d.pdf
For registration or enquiries, please contact Ms Elicia Foo at +65 6592 7355 or
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