Alex Connock, Managing Director at Endemol Shine North gives us a fascinating insight into how best to use branded video when considering e-commerce. An e-commerce, or ‘shoppable’ video, ...Read more Comments Off on Branded E-Commerce Videos: What Works?
The great and the good from the branded content industry gathered for the BCMA Leadership Series breakfast event in the heart of the entertainment business at Endemol Shine ...Read more Comments Off on BCMA Leadership Series: Entertainment Matters for Branded Content
“Sometimes a brand’s logo becomes such common place that we rarely take a step back and appreciate what it actually represents.” The words of director Josh Hine offer ...Read more Comments Off on Guinness & Genero: Co-collaboration to create bespoke branded content
BCMA Presents: ONE EXTRAORDINARY DAY IN BRANDED CONTENT is produced for The Branded Content Marketing Assocation – BCMA and showcases the event hosted in the midst of BVE ...Read more Comments Off on New Video: One Extraordinary Day in Branded Content