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The Great Content Revolution: BCMA and BVE launch 2018 conference

BVE, The UK’s leading event for the entertainment, media, and creative industries, raised the curtain on the 2018 edition of the exhibition in partnership with the BCMA, at ...
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Celebrate #Brandedcontentday: 29th November 2017

An online celebration of branded content awesomeness On Wednesday November 29, 2017, BCMA Members, Nemorin Creative in partnership with the Branded Content Marketing Association (BCMA), launch #Brandedcontentday, an ...
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Drum on Content: Not Socks Again!

Whether you’re shopping for christmas gifts or making ads its time to embrace the unpredicatable if you want to be remembered past Boxing Day. By Luke Southern, Managing ...
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PlayMaker: A Global Branded Content Phenomenon

Global BCMA members, Pitch International, a leading sports marketing agency, have created an incredible global branded content series, PlayMaker. Founded in 2004, Pitch International are a full-service agency ...
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BCMA Partners: The Drum Content Awards – Shortlist Announced

The use of technology might be innovating the branded content space right now but small budget aren’t deterring social success, says Zoë Collins, chief content officer, Jamie Oliver ...
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BCMA Partners: EffWeek 2017

The Power of Branded Content Partnerships As a proud partner of EffWeek 2017, the BCMA is hosting a session at the IPA’s Satellite event on Friday 13th October ...
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New Research: Branded Gifts – The Best Way to Say ‘Thank You!’

New research produced by our friends and colleagues at the British Promotional Merchandise Association (BPMA) highlighted the fact that almost 80% of people receiving a branded gift feel ...
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BCMA Partners: Future Communicators Accelerator

A Unique accelerator programme for PR and marketing professionals, startups and entrepreneurs. An elite consortium of global communication, media and marketing experts has today launched the Future Communicators ...
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Drum on Content: Don’t Throw Your Viagra In the Bin

Don’t Throw Your Viagra In the Bin Because It Doesn’t Cure Angina: Why We Need to Embrace Creative AI We bring you a monthly view of branded content ...
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BCMA Thinks: A New Age of Branded Content

Distribution strategy should be a key component of the overall content marketing plan to enable brands to cut through an increasingly crowded market. You don’t need to have ...
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