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BCMA Partners: The Drum Content Awards – Shortlist Announced

The use of technology might be innovating the branded content space right now but small budget aren’t deterring social success, says Zoë Collins, chief content officer, Jamie Oliver ...
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BCMA Partners: EffWeek 2017

The Power of Branded Content Partnerships As a proud partner of EffWeek 2017, the BCMA is hosting a session at the IPA’s Satellite event on Friday 13th October ...
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BCMA Partners: Eurobest, 28th to 30th Nov, London

BCMA are delighted to announce that we are partnering with eurobest, the festival of European creativity. From the organiser of Cannes Lions, eurobest is the world’s pre-eminent celebration ...
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Be Inspired BOBCM DACH Vol I Featured Features

Drum on Content

Don’t Throw Your Viagra In the Bin Because It Doesn’t Cure Angina: Why We Need to Embrace Creative AI We bring you a monthly view of branded content ...
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BCMA Showcase at dmexco: Top Trends in Branded Content

This is the age of branded content.” Sir Peter Bazalgette, Chairman, ITV This was a recent comment from ITV Chairman and television industry veteran, Sir Peter Bazalgette. An ...
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BCMA North America Expansion – Launch of BCMA Canada Chapter

Kaaren Whitney-Vernon leads BCMA Canada as President, with founding members Walmart Canada, Shaftesbury, SGS International, and KPMG The Branded Content Marketing Association (BCMA), the global trade association for ...
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Launch of BCMA DACH Region

The global Branded Content Marketing Association (BCMA) will extend its work and presence to Germany, Austria and Switzerland. BCMA Global CEO, Andrew Canter said: “We have seen an ...
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Featured Features

BCMA Thinks: A New Age of Branded Content

Distribution strategy should be a key component of the overall content marketing plan to enable brands to cut through an increasingly crowded market. You don’t need to have ...
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Events Featured

Grab your front row seat to the future of marketing

Learn how to break through the noise and why words are not enough on the Content Stage at The Festival of Marketing this October. Our speakers will reveal ...
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Events Featured Features News

BCMA Partners: The Marketing Expo 2018

BCMA are excited to announce a new partnership with The Marketing Expo We have partnered with Europe’s leading Marketing conference ‘The Marketing Expo’ which will be taking place ...
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