BOBCM DACH Vol I

BOBCM DACH Vol I

BOBCM DACH Vol I Features

WHY CREATIVITY MATTERS FOR BRANDED CONTENT

Creativity is essential to create great content, because creativity positively affects business and corporate achievements. This is what Philip Thomas, Lions Festivals Chief Executive proved during the recent ...
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BOBCM DACH Vol I Interviews

Interview with Mediacom Beyond Advertising’s Palle Finderup Diederichsen

This is the fourth in our series of features from our first regional version of the Best of Branded Content Marketing (BOBCM) curated by Justin Kirby.  The interview with MediaCom Beyond Advertising‘s Head of EMEA (Europe, Middle ...
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BOBCM DACH Vol I Market Reports

Germany, Austria and Switzerland: Expert Insight Report

This is the third in our series of features from our first regional version of the Best of Branded Content Marketing (BOBCM), and was compiled by joint editor and co-author Sandra Freisinger-Heinl: Who knows the ...
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BOBCM DACH Vol I

The Rising Importance of Branded Content in Germany, Austria & Switzerland

This is the second in our series of features from our first regional version of the Best of Branded Content Marketing (BOBCM), and was written by Sabine Eckhardt, Managing Director of SevenOne Media & ...
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BOBCM DACH Vol I

Branded Content Made in Germany, Austria and Switzerland

We launched our first regional version of the Best of Branded Content Marketing (BOBCM) ebook series yesterday, conceived and curated by our Global Council advisor Justin Kirby, VP Strategic Marketing at ...
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