THE GREAT CONTENT REVOLUTION (PART 1)
The uses for Branded Content expand to match the proliferation of channels and the desire to fill or consume them.
Branded Content appears in new formats, in new channels and from new creators every second of every single day. Brands become Publishers, Retailers become Broadcasters, Individuals become Channels, Users generate Content and we can access them anywhere, anytime and anyplace.
This is just the start.
So, where is it heading, how do you do it well and what is it worth?
Join us at the exclusive BCMA and BVE event on Wednesday 15th November that will bring together leading experts from the world of branded content.
The illustrious panel moderated by Stephen Lepitak, Editor, The Drum consisting of James Hayr, Commercial Partnerships Director, Endemolshine Group, Adam Barnett, Head of Commercial Production, ITN Productions, Paul Tremain, Director of Branded Content, Mediacom, Darren Khan, Managing Director UK & Europe, Genero and Thea Cole, Executive Creative Director, Latimer will discuss the best ways of creating effective and entertaining content.