We have partnered with the Brand Marketing Summit to bring you a Webinar that explains how to cut through the noise with compelling and creative content.
Consumers are saturated with marketing emails, SMS messages, and from every other possible channel throughout their day-to-day lives. To engage the customer, you need to cut through all this noise with compelling content that leaves a lasting impression.
Join Reuters Events and the Branded Content Marketing Association for a live webinar to discuss how brands can lift their content above the competition through innovation.
Join Jess Ringshall, Managing Director of the BCMA, Katherine Lamb, Global Head of B2B Marketing Strategy, HSBC, Richard Levy, Head of Marketing, MoneyGram, Andrea Kocsis, Head of Digital Transformation and eBusiness, Nestle and Francisco Cedillo, Head of Content Marketing, Vorwerk International
The lively discussion took place on Thursday 23rd January at 10am GMT.
Go in-depth on how to:
- Master storytelling and create content that drips with your brands personality
- Measure the success of your campaign and the metrics to look out for
- Create value for your customer by producing content that addresses their needs