BCMA Partners: Festival Of Media Global

BCMA Partners: Festival Of Media Global

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We are delighted to continuing our partnership with the Festival of Media Global the foremost congregation of high level decision makers in the $1 trillion international advertising industry. It takes place in Rome between the 13th and 15th May 2018.

The inspiring two-day conference agenda will showcase the very latest in media thinking, with insights from the world’s most prominent brand CMOs, most powerful media executives and most pioneering innovators. Attendees can look forward to unrivalled opportunities to network and do business with the most important players in the industry.

The Festival of Media Global Awards are extremely sought after and recognise those at the peak of the industry. Recognising the continued growth of Branded Content, there are two new categories as detailed below.

FESTIVAL OF MEDIA GLOBAL AWARDS 2018 – BRANDED CONTENT CATEGORIES

The Festival of Media Global Awards are open to all those involved in advertising and communication. Eligible campaigns must have been implemented between 1 January 2017 and 31 January 2018 and may have been implemented globally, regionally or locally in any country.

NEW Best Branded Content in traditional / non-digital channels

This category recognises the best content newly created for the brand tailored to traditional / non-digital channels, such as OOH, print and TV. The content should fit with the brand values, strategy and clearly address the marketing challenge. Judges will evaluate the content creation and creative execution with additional credit given to storytelling across media channels and the fit with the chosen medium, as well as the customer experience as evidenced by consumer engagement metrics.

NEW Best Branded Content in digital channels

This category recognises the best content newly created for digital channels. The content should fit with the brand values, strategy and clearly address the marketing challenge. Judges will evaluate the content creation and creative execution, with additional credit given to storytelling across media channels, as well as the customer experience as evidenced by consumer engagement metrics.

Use this link to enter for the Festival of Media Global Awards

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