Continuing their Year Ahead integration, BCMA members, Influencer Intelligence, rounds up the top hashtags, awareness days and events that brands and PRs should be aware of. If you’re planning an upcoming campaign, these insights will ensure activity is topical, trending, newsworthy, and timed to perfection.
Guys, it’s time once again to pack away your razors and embrace the face fuzz. #Movember returns for another year this November, encouraging men to grow a mo and raise money for various male-focussed causes, covering prostate cancer, testicular cancer and mental health and suicide prevention.
It’s also World Vegan Month throughout November, kicking off on November 1 with #WorldVeganDay, promoting the health and environmental benefits of a vegan lifestyle. Can you go meat and dairy-free for one day? Subscribers click here for details of UK-based vegan influencers you could partner with ahead of the campaign.
On November 2 the Rugby World Cup (#RWC2019) comes to a close with the showpiece final in Yokahoma, Japan. Fingers crossed we’ll be cheering on at least one of the Home Nations.
Lisbon plays host to the #WebSummit from November 4-7, as around 60,000 people flock to Europe’s largest technology marketplace. Speakers include the European Commission’s Chief Negotiator on Brexit, Michel Barnier; WWE superstar, Becky Lynch; and the CEOs of companies such as Wikipedia, Tinder, Verizon and eBay.
Remember, remember, the fifth of November. It is, indeed, #GuyFawkesNight. Also known as Guy Fawkes Day, Bonfire Night or Fireworks Night. Whatever you call it, it’s a perfect opportunity to get some great social media content.
On November 9 we observe a landmark anniversary, as it marks 30 years since the fall of the #BerlinWall. Demolition of the Berlin Wall began on this date 1989. The reunification of East and West Germany was made official on October 3, 1990.
Sticking with anniversaries, November 10 is the 50-year anniversary of the first episode of #SesameStreet. The popular children’s TV show has aired more than 4,000 episodes in that time and spawned popular characters such as Big Bird, Bert and Ernie, and Oscar the Grouch.
We also observe #RemembranceSunday on November 10. Always falling at 11am on the second Sunday in November, it’s a time for us to commemorate the contribution of British and Commonwealth military and civilian servicemen and women in the two World Wars and later conflicts. #ArmisticeDay then follows on November 11.
On November 11 we get to witness the transit of Mercury across the Sun, as the planet appears as a tiny black dot moving across the disk of the Sun. It’s the first time this has occurred since 2016 and it does not appear again until 2032.
It’s #SinglesDay in China on November 11. What originally took place as a day to celebrate singledom, it has now become the biggest online shopping day in the world.
#AntiBullyingWeek takes place from November 11-15. The campaign is organised by the Anti-Bullying Alliance (ABA) to raise the profile of bullying as a serious issue for children and young people.
On November 14 we are encouraged to attempt to set some world records. Whether it’s eating biscuits, juggling chairs or running a marathon dressed as a carrot, be sure to be creative in your attempts for Guinness #WorldRecordsDay.
It’s the BBC #ChildrenInNeed appeal on November 15 as the nationwide fundraising campaign culminates with a dedicated evening of programming on BBC One, aimed at raising millions of pounds for children and young people in the UK.
If you donated to the Children In Need campaign on Friday night, why not treat yourself to a takeaway on Saturday night. It’s #NationalFastFoodDay on November 16, so you have the perfect excuse. Now you just need to decide the cuisine.
It’s #InternationalMensDay on September 19, focussing on men’s and boy’s health, improving gender relations and promoting gender equality.
Coffee lovers rejoice on November 23 as we observe #NationalEspressoDay, celebrating the small and intense coffee drink.
Coffee and cake are a wonderful combination, but on this occasion, you’ll have to wait a few days between the two. #NationalCakeDay falls on November 26.
Our American friends celebrate #Thanksgiving on November 27, as they tuck in to a roast turkey dinner and chow down on pecan pie. On this side of the pond it’s a great excuse to celebrate all things USA.
As has become tradition, the day following Thanksgiving is the shopping frenzy known as #BlackFriday as retailers offer big discounts and shoppers try and bag themselves some pre-Christmas bargains.
We wrap up the month of November with #StAndrewsDay, celebrating the patron saint of Scotland, golf and fishermen.
To view our extensive calendar of events and awareness days, subscribers can head to the Planner tab at the top of the screen. To subscribe and access invaluable forward-planning tools, speak to us about a demo today.