BCMA Members, Nemorin Film & Video have appointed it’s first Chief Operating Officer with Graham Hayday taking on an expanded remit
We are delighted to announce that Nemorin Film & Video, the world’s branded video agency, has appointed Graham Hayday as its first Chief Operating Officer (COO) to help fuel the company’s ambitious growth plans.
Graham joined Nemorin last July as part-time director of content and strategy. He will now be full-time and combine his existing responsibilities with those of COO. He will take over some of the day-to-day operational duties formerly carried out by CEO and founder, Pete Fergusson, freeing Pete up to focus on growth and strategy.
Pete said: I love spending my time in the business, but having Graham with us will allow me to spend more time working on the business as we position ourselves for the next growth phase. He has made a massive impact since he joined us three days a week last July; having him here five days a week to help me run Nemorin, while continuing to oversee our content, will enable us to execute our ambitious plans over the coming years.”
Graham is the former head of studio at Guardian Labs, the Guardian’s branded content agency. He has also worked in senior branded content and journalism roles at publishers including Condé Nast, Emap and Dennis.
Graham said: I’ve loved working at Nemorin over the past year or so. The work produced by the team is outstanding, and my colleagues are truly inspiring people to be around. Being here five days a week is a privilege, and I can’t wait to work more closely with Pete and the rest of my colleagues to take the business to the next level. We have a tonne of ideas – the next few years are shaping up to be enormously exciting. More and more brands are making video the core part of their marketing efforts. Our understanding of strategy, creative, production and distribution means we’re the perfect partner to make cross-platform content that engages audiences – both B2B and B2C – and delivers ROI.”
Pete is the former head of commercial video for the Telegraph Media Group. He founded Nemorin four years ago. It is a full-service branded video production agency, working with brands, publishers and agencies worldwide to create short- and long-form content for broadcast, digital and social channels.