BCMA Leadership Series – Philip Thomas, Chief Executive, Lions Festivals

BCMA Leadership Series – Philip Thomas, Chief Executive, Lions Festivals

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BCMA Leadership Series: Creativity Matters for Branded Content event hosted by Somethin’ Else. We heard from Philip Thomas, Chief Executive of Lions Festivals who explained why ‘Creativity Matters’ unveiling the link between creative communications and ROI, demonstrating the influence creative work has on driving business, shaping cultures and delivering purpose.

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